Alternative Medicine

Preventing British Supplements’ health claims isn’t an infringement of free speech

Wellness company British Supplements uses customer reviews to try to avoid regulations around misleading claims of products treating "C****R"

Sungazing, or staring directly at the sun, is definitely not good for your health

'Sungazing' - the social media trend of staring at the sun during sunrise or sunset - evokes ancient wisdom, but risks causing serious vision damage

Looksmaxxing: the pseudoscientific aesthetic answer to young men’s problems

Online 'looksmaxxing' communities offer young men dramatic techniques to improve appearances, as quick fixes to deeper personal insecurities.

From the archives: alternative medicine’s political battle for European recognition

From the archives in 1991, Wim Betz analyses the then-recent ruling by which homeopathic and herbal medicines obtained licenses in EU countries

Is King Charles treating his cancer with homeopathy?

When King Charles received a cancer diagnosis, speculation inevitably arose about his treatment plan as an avid homeopathy fan

Allergies can be common, debilitating… and a perfect market for pseudoscience

With a third of the global population affected by one or more allergic conditions, it's no wonder people turn in desperation to pseudoscience

The relentless march of reiki in public universities in Brazil

Brazilian academia has shown itself to be a receptive home - and a lucrative source of funding - for Reiki and its practitioners

Kind Patches almost certainly aren’t the answer to ADHD focus issues

Kind Patches sell patches filled with natural ingredients, with all manner of health claims - but, as so often with supplements, no real evidence
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